Case Study I. Barbados Tourism: Repositioning a Struggling Country Brand
Title: | Case Study I. Barbados Tourism: Repositioning a Struggling Country Brand |
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Authors: | Dev, Chekitan S. |
Source: | Hospitality Branding, Volume 2 : New Insights and Case Studies. |
Availability: | http://muse.jhu.edu/book/126877 |
Database: | ProjectMUSE |
ISBN: | 9781501780479 9781501780455 9781501780462 9781501780486 1501780476 150178045X 1501780468 1501780484 |
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Published in: | Hospitality Branding, Volume 2 : New Insights and Case Studies |
Language: | English |