Charitable Triad Theory: How donors, beneficiaries, and fundraisers influence charitable giving

Bibliographic Details
Title: Charitable Triad Theory: How donors, beneficiaries, and fundraisers influence charitable giving
Authors: Chapman, Cassandra M., Louis, Winnifred R., Masser, Barbara M., Thomas, Emma F.
Source: Psychology & marketing. 39(9):1826-1848
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ISSN:07426046
Published in:Psychology & marketing
Language:English