Bibliographic Details
| Title: |
How to Reshape Your Leadership Brand as You Start a New Role. |
| Authors: |
WATKINS, MICHAEL D. |
| Source: |
Harvard Business Review. Spring2025 Special Issue, p116-118. 3p. 1 Black and White Photograph. |
| Subject Terms: |
*Leadership, *Impression management, *Career development, Reputation, Social perception, Impression formation (Psychology) |
| Abstract: |
When leaders step into new roles, their reputation from previous positions strongly influences how they are perceived. Colleagues and employees form expectations based on past actions, which can either facilitate or hinder success. To navigate this, leaders must assess how they are viewed, identify potential barriers, and take intentional steps to reinforce or reshape their leadership brand, ensuring alignment with their new role and objectives. |
| Database: |
Business Source Complete |
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