APA (7th ed.) Citation

Chandrashekaran, M., Walker, B. A., Ward, J. C., & Reingen, P. H. (1996). Modeling Individual Preference Evolution and Choice in a Dynamic Group Setting. Journal of Marketing Research (JMR), 33(2), 211-223. https://doi.org/10.2307/3152148

Chicago Style (17th ed.) Citation

Chandrashekaran, Murali, Beth A. Walker, James C. Ward, and Peter H. Reingen. "Modeling Individual Preference Evolution and Choice in a Dynamic Group Setting." Journal of Marketing Research (JMR) 33, no. 2 (1996): 211-223. https://doi.org/10.2307/3152148.

MLA (8th ed.) Citation

Chandrashekaran, Murali, et al. "Modeling Individual Preference Evolution and Choice in a Dynamic Group Setting." Journal of Marketing Research (JMR), vol. 33, no. 2, 1996, pp. 211-223, https://doi.org/10.2307/3152148.

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