Opportunities and challenges of using biometrics for business: Developing a research agenda

Authors: De Keyser, Arne, Bart, Yakov, Gu, Xian, Liu, Stephanie Q., Robinson, Stacey G., Kannan, P.K.

Source: In Journal of Business Research November 2021 136:52-62

Unintended effects of price promotions: Forgoing competitors' price promotions strengthens incumbent brand loyalty.

Authors: Pratt, Alexander B.¹ (AUTHOR), Robinson, Stacey G.² (AUTHOR) sgrobinson@cba.ua.edu, Voorhees, Clay M.² (AUTHOR), Wang, Joyce³ (AUTHOR), Giebelhausen, Michael D.⁴ (AUTHOR)

Source: Journal of the Academy of Marketing Science. Sep2023, Vol. 51 Issue 5, p1143-1164. 22p.

Subject Terms: *Brand loyalty, *Prices, *Customer loyalty, *Brand mobility, *Discount prices, *Coupons (Retail trade), Incumbency (Public officers)

Characterizing the orthodontic patient's purchase decision: A novel approach using netnography

Authors: Pittman, Joseph W., Bennett, M. Elizabeth, Koroluk, Lorne D., Robinson, Stacey G., Phillips, Ceib L.

Source: In American Journal of Orthodontics & Dentofacial Orthopedics June 2017 151(6):1065-1072

Less of this one? I'll take it: New insights on the influence of shelf-based scarcity

Authors: Robinson, Stacey G., Brady, Michael K., Lemon, Katherine N., Giebelhausen, Michael

Source: In International Journal of Research in Marketing December 2016 33(4):961-965

Touch Versus Tech: When Technology Functions as a Barrier or a Benefit to Service Encounters.

Authors: Giebelhausen, Michael¹ (AUTHOR) mdg234@cornell.edu, Robinson, Stacey G.² (AUTHOR) robinsons@ecu.edu, Sirianni, Nancy J.³ (AUTHOR) n.sirianni@neu.edu, Brady, Michael K.⁴ (AUTHOR) mbrady@fsu.edu

Source: Journal of Marketing. Jul2014, Vol. 78 Issue 4, p113-124. 12p. 3 Graphs.

Subject Terms: *Customer services software, *Electronic services, *Technological innovations, *Customer retention, *Customer satisfaction, *Information & communication technologies, Customer relations software

Shopping, gambling or shambling? Penny auctions

Authors: Robinson, Stacey G., Giebelhausen, Michael D., Cotte, June

Source: In Journal of Business Research September 2013 66(9):1612-1616

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Don't Copy off Your Neighbor: Examining the Role of Fit and Green Marketing Strategies.

Authors: Gleim, Mark R., Lawson, Stephanie J., Robinson, Stacey G.

Source: Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…; 2015, p40-43, 4p

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WHEN LESS IS MORE: THE EFFECTS OF PRODUCT QUANTITY ON CONSUMER BEHAVIOR.

Authors: Robinson, Stacey G.¹ sr07h@fsu.edu

Source: AMA Winter Academic Conference Proceedings. 2010, Vol. 21, p262-262. 1p.

Subject Terms: *Consumer behavior

PERCEPTION IS REALITY: THE RELATIONSHIP BETWEEN CONSUMER PERCEPTIONS OF INNOVATION AND PURCHASE INTENTIONS.

Authors: Cronin, J. Joseph, Gleim, Mark R., Gordon, Brian S., Lawson, Stephanie J., Robinson, Stacey G.

Source: AMA Summer Academic Conference Proceedings; 2009, Vol. 20, p37-38, 2p

WHEN PERCEPTION ISN'T REALITY: AN EXAMINATION OF CONSUMER PERCEPTIONS OF INNOVATION.

Authors: GLEIM, MARK R.¹, LAWSON, STEPHANIE J.², ROBINSON, STACEY G.³

Source: Marketing Management Journal. Spring2015, Vol. 25 Issue 1, p16-26. 11p.

Subject Terms: *Consumer psychology, *Economic competition, *Technological innovations, *Customer satisfaction, Sensory perception