Better Together: How Clustering Can Attenuate Hedonic Decline.

Authors: Chen, Jinjie (AUTHOR) chen.j@cityu.edu.hk, Redden, Joseph P (AUTHOR)

Source: Journal of Consumer Research. Aug2024, Vol. 51 Issue 2, p408-427. 20p.

Subject Terms: *Consumption (Economics), *Consumer preferences, *Consumer behavior, Hedonistic consumption, Stimulus satiation, Conditioned response, Attention, Consumer behavior research

Food Craving Increases Unhealthy Food Purchases: A Study of SNAP Households.

Authors: Thomas, Manoj (AUTHOR) manojthomas@cornell.edu, Ma, Yu (AUTHOR), Gauri, Dinesh K. (AUTHOR)

Source: Journal of Marketing Research (JMR). Feb2024, Vol. 61 Issue 1, p49-69. 21p.

Subject Terms: *Grocery shopping, *Electronic benefits transfers, *Cash & carry transactions, *Welfare recipients, Hedonistic consumption, Health behavior, Food habits, Desire

Company/Entity: Supplemental Nutrition Assistance Program (U.S.)

No Bandwidth to Self-Gift: How Feeling Constrained Discourages Self-Gifting.

Authors: Rifkin, Jacqueline R (AUTHOR) jacqueline.rifkin@cornell.edu, Wight, Kelley Gullo (AUTHOR), Cutright, Keisha M (AUTHOR)

Source: Journal of Consumer Research. Aug2023, Vol. 50 Issue 2, p343-362. 20p. 6 Graphs.

Subject Terms: *Consumer behavior, *Shopping, Hedonistic consumption, Well-being, Intention

Spending Windfall ("Found") Time on Hedonic versus Utilitarian Activities.

Authors: Chung, Jaeyeon (Jae) (AUTHOR) jc134@rice.edu, Lee, Leonard (AUTHOR), Lehmann, Donald R (AUTHOR), Tsai, Claire I (AUTHOR)

Source: Journal of Consumer Research. Apr2023, Vol. 49 Issue 6, p1118-1139. 22p. 1 Illustration, 1 Diagram, 4 Charts, 3 Graphs.

Subject Terms: *Consumer research, *Work, *COVID-19, *Performance evaluation, Leisure, Hedonistic consumption, Utilitarianism, Time

The Influence of Korean Wave, Hedonistic Lifestyle, and Brand Image on Purchase Decision of Samsung Products with Customer Relationship Management as A Moderating Variable (Case Study: Samsung Gadget Consumers In DKI Jakarta).

Authors: Subagiyo, Lisa Azizah¹ lisamangnae05@gmail.com, Widjaja, Bernard Tirtomoeljono¹, Saparso¹

Source: Journal Research of Social Science, Economics & Management. feb2025, Vol. 4 Issue 7, p888-905. 18p.

Subject Terms: *Customer relationship management, *Brand image, Hedonistic consumption, Lifestyles

Company/Entity: Samsung Electronics Co. Ltd. 620489856

Psychophysiological Investigation of the Effects of Virtual Reality, the New Dimension of Retail Shopping, on Generation Z.

Authors: Ülker, Selami Varol¹ (AUTHOR) selamivarol.ulker@uskudar.edu.tr, Sümer, Buse Nur² (AUTHOR), Sönmez Kence, Esil² (AUTHOR), Hızlı Sayar, Feride Gökben¹ (AUTHOR)

Source: International Journal of Human-Computer Interaction. Apr2025, Vol. 41 Issue 7, p3926-3939. 14p.

Subject Terms: *Consumer behavior, *Consumer psychology, *Consumption (Economics), Hedonistic consumption, Virtual reality

Consumer enchantment through everyday consumption.

Authors: Morais, Isabela Carvalho de¹ (AUTHOR) isabela.morais@ufop.edu.br, Brito, Eliane Pereira Zamith² (AUTHOR) eliane.brito@fgv.br

Source: European Journal of Marketing. 2025, Vol. 59 Issue 2, p475-497. 23p.

Subject Terms: *Cosmetics manufacturing, *Consumption (Economics), *Consumers, *Consumer research, Hedonistic consumption

Artificial Intelligence in Utilitarian vs. Hedonic Contexts: The "Word-of-Machine" Effect.

Authors: Longoni, Chiara¹ (AUTHOR) clongoni@bu.edu, Cian, Luca² (AUTHOR) cianl@darden.virginia.edu

Source: Journal of Marketing. Jan2022, Vol. 86 Issue 1, p91-108. 18p. 2 Diagrams, 4 Graphs.

Subject Terms: *Artificial intelligence, *Algorithms, *Consumption (Economics), Hedonistic consumption

THE INFLUENCE OF A PERSONALIZED CREDIT CARD DESIGN WITH A FAMILY PHOTO ON CONSUMERS HEDONIC CONSUMPTION.

Authors: Kaveh, Zakieh¹ zkaveh@miners.utep.edu

Source: AMA Winter Academic Conference Proceedings. 2024, Vol. 35, p372-375. 4p.

Subject Terms: *Consumer behavior, Credit card design & construction, Hedonistic consumption

Digital and Social Media Marketing: THE IMPACT OF CONTRETENESS ON PERCEIVED HELPFULNESS IN ONLINE PRODUCT REVIEWS ACROSS PRODUCT TYPES.

Authors: Anderson, Linda¹ llb3152@mavs.uta.edu, Ravula, Prashanth², Briggs, Elten¹

Source: AMA Summer Academic Conference Proceedings. 2024, Vol. 35, p436-439. 4p.

Subject Terms: *Product reviews, *Customer services, *Consumer goods, Hedonistic consumption, Utilitarianism

Disentangling Product Comparisons with the Attribute–Hedonic Model.

Authors: Arens, Zachary G. (AUTHOR) zachary.arens@okstate.edu

Source: Journal of Marketing Research (JMR). Dec2024, Vol. 61 Issue 6, p1079-1095. 17p.

Subject Terms: *Product attributes, *Consumer behavior, *Willingness to pay, *Economic competition, Hedonistic consumption

Crafting lasting bonds: unveiling the impact of brand experience on enhancing elderly consumer-based brand equity in the thriving Chinese digital phone market.

Authors: Zheng, Supeng¹ (AUTHOR), Lin, Haifen² (AUTHOR), Shahzad, Mohsin¹ (AUTHOR), Kong, Lingwen¹ (AUTHOR) konglingwen@lnnu.edu.cn

Source: Journal of Brand Management. Jan2025, Vol. 32 Issue 1, p17-33. 17p.

Subject Terms: *Older consumers, *Consumer expertise, *Brand equity, Hedonistic consumption, Structural equation modeling, Emotional experience

Brand activism in a polarizing world: the roles of cause controversy and consumption goal.

Authors: Zhao, Lin¹ (AUTHOR) lz00004@mix.wvu.edu, Cui, Annie¹ (AUTHOR) annie.cui@mail.wvu.edu, Du, Shuili² (AUTHOR) Shuili.Du@unh.edu

Source: Journal of Product & Brand Management. 2024, Vol. 33 Issue 8, p1000-1012. 13p.

Subject Terms: *Brand loyalty, *Consumers, Hedonistic consumption, Activism, Internet surveys

THE MEDIATING ROLE OF HEDONIC CONSUMPTION AND MATERIALISM IN THE EFFECT OF THE CONSCIENTIOUSNESS PERSONALITY TRAIT ON ENVIRONMENTALLY CONSCIOUS CONSUMPTION.

Alternate Title: SORUMLULUK KİŞİLİK ÖZELLİĞİNİN ÇEVRE BİLİNÇLİ TÜKETİME ETKİSİNDE HEDONİK TÜKETİM VE MATERYALİZMİN ARACI ROLÜ.

Authors: ÖZSALMAN, Emre¹ emre.ozsalman@inonu.edu.tr, SEVER, Sami² sami.sever@inonu.edu.tr, ÇATI, Kahraman³ Kahraman.cati@inonu.edu.tr

Source: Kafkas University, Journal of Economics & Administrative Sciences Faculty / Kafkas Üniversitesi Iktisadi ve Idari Bilimler Fakültesi Dergisi. Dec2024, Vol. 15 Issue 30, p483-513. 31p.

Subject Terms: *Consumer behavior, *Consumption (Economics), Hedonistic consumption, Personality, Conscientiousness

Being Alone or Together: How Frontline Anthropomorphized Robots Affect Solo (vs. Joint) Service Consumption.

Authors: Khoa, Do The¹ (AUTHOR) dothekhoa@iss.nthu.edu.tw, Chan, Kimmy Wa² (AUTHOR)

Source: Journal of Service Research. Nov2024, Vol. 27 Issue 4, p579-599. 21p.

Subject Terms: *Quality of service, *Consumers, *Information theory, Hedonistic consumption, Ingroups (Social groups)

Path to Purpose? How Online Customer Journeys Differ for Hedonic Versus Utilitarian Purchases.

Authors: Li, Jingjing¹ (AUTHOR) jl9rf@virginia.edu, Abbasi, Ahmed² (AUTHOR) ana6e@comm.virginia.edu, Cheema, Amar³ (AUTHOR) cheema@virginia.edu, Abraham, Linda B.⁴ (AUTHOR) linda@crimsoncap.us

Source: Journal of Marketing. Jul2020, Vol. 84 Issue 4, p127-146. 20p. 2 Diagrams, 5 Charts, 2 Graphs.

Subject Terms: *Online shopping, *Consumer behavior, Hedonistic consumption, Utilitarianism, Social media

Weather, Affect, and Preference for Hedonic Products: The Moderating Role of Gender.

Authors: Govind, Rahul¹ (AUTHOR) r.govind@unsw.edu.au, Garg, Nitika² (AUTHOR) n.garg@unsw.edu.au, Mittal, Vikas³ (AUTHOR) vmittal@rice.edu

Source: Journal of Marketing Research (JMR). Aug2020, Vol. 57 Issue 4, p717-738. 22p. 1 Diagram, 7 Charts.

Subject Terms: Affect (Psychology), Hedonistic consumption, Weather, Gender differences (Psychology), Methodology

Message assertiveness and price discounts: differences between hedonic and utilitarian consumption.

Authors: Choi, Dongwon¹ (AUTHOR), Bang, Hyejin² (AUTHOR) hjbang@kookmin.ac.kr, Yoon, Sukki³ (AUTHOR), Baek, Tae Hyun⁴ (AUTHOR)

Source: International Journal of Advertising. Jan2024, Vol. 43 Issue 1, p149-172. 24p.

Subject Terms: *Discount prices, *Consumers, *Purchasing, Hedonistic consumption, Prosocial behavior

Hedonic objects and utilitarian experiences: The overriding influence of hedonism in driving consumer happiness.

Authors: Kousi, Sofia¹ (AUTHOR), Halkias, Georgios² (AUTHOR) gh.marktg@cbs.dk, Kokkinaki, Flora³ (AUTHOR)

Source: Psychology & Marketing. Aug2023, Vol. 40 Issue 8, p1634-1645. 12p. 1 Diagram, 2 Charts, 3 Graphs.

Subject Terms: *Consumer behavior, *Shopping, Hedonistic consumption, Utilitarianism, Happiness

Pandemic exposure and long‐run psychological well‐being.

Authors: Ma, Chao¹ (AUTHOR), Li, Yiwei² (AUTHOR), Jiang, Wenxin³ (AUTHOR), Zhang, Xing⁴ (AUTHOR) zhangxingis@gmail.com

Source: Economic Inquiry. Jan2024, Vol. 62 Issue 1, p39-55. 17p.

Subject Terms: *PSYCHOLOGICAL well-being, *HEDONISTIC consumption, *PANDEMICS, *SARS virus, *TWENTY-first century